Massachusetts · EIA utility 54820 · Energy supplier
Direct Energy Services electricity rates in Massachusetts, 2025
Direct Energy Services’s 610,227 residential customers paid an average of 14.71¢ per kWh in 2025, 52% below the Massachusetts average of 30.41¢. The typical home used 624 kWh a month, for an average bill of $92.
- 14.71¢avg ¢/kWh (2025)−0.44¢ (-2.9%) vs 2024
- $92Avg monthly billMassachusetts: $181
- 624 kWhAvg monthly useMassachusetts: 596 kWh
- 610,227Residential customersEnergy supplier
| Sector | Customers | Sales (MWh) | Revenue | ¢/kWh 2025 | ¢/kWh 2024 | Change |
|---|---|---|---|---|---|---|
| Residential | 610,227 | 4,565,732 | $671,403,000 | 14.71¢ | 15.14¢ | −0.44¢ (-2.9%) |
| Commercial | 2,738 | 40,638 | $4,904,000 | 12.07¢ | 13.81¢ | −1.74¢ (-12.6%) |
| Industrial | 0 | 0 | $0 | n/a | n/a | n/a |
| All sectors | 612,965 | 4,606,370 | $676,307,000 | 14.68¢ | 15.13¢ | −0.44¢ (-2.9%) |
How Direct Energy Services compares
- Massachusetts residential average, 2025: 30.41¢ per kWh, 596 kWh a month, $181 average bill. U.S. average: 17.23¢, 874 kWh, $151.
- Among 33 energy suppliers in Massachusetts with at least 1,000 residential customers, Direct Energy Services ranks 6 of 33 from lowest to highest average price.
- Latest monthly figure: Massachusetts homes paid 30.48¢ per kWh in August 2026 (preliminary), against 30.55¢ in August 2025. Summer months often run higher than the annual average.
- From 2024 to 2025 this average fell 2.9%; the state average rose 3.6%.
- Direct Energy Services is a retail energy provider that sells electricity supply in a state with retail choice. Balancing authority: ISNE.
Massachusetts energy suppliers with similar rates
| Provider | ¢/kWh | Avg bill | Customers |
|---|---|---|---|
| Dynegy Energy Services, LLC | 13.72¢ | $54 | 147,349 |
| First Point Power, LLC | 14.01¢ | $85 | 279,362 |
| Public Power LLC (CT) | 14.55¢ | $106 | 1,935 |
| Town Square Energy | 14.89¢ | $107 | 19,867 |
| Think Energy, LLC | 15.12¢ | $104 | 8,648 |
| Constellation NewEnergy, Inc | 15.27¢ | $87 | 275,274 |
| Renaissance Power & Gas, Inc. | 15.31¢ | $91 | 3,730 |
| XOOM Energy Massachusetts, LLC | 15.52¢ | $89 | 4,486 |
Sources
- U.S. Energy Information Administration, Annual Electric Power Industry Report, Form EIA-861, 2025 final data (f8612025.zip, file dated October 7, 2026): Sales to Ultimate Customers, Average Monthly Bill and Service Territory tables.
- EIA Form EIA-861, 2024 final data (f8612024.zip, file dated December 4, 2025), for the 2024 comparison.
- EIA Electric Power Monthly, Table 5.6.A (average price by state, August 2026 and August 2025; 2026 values are preliminary), file dated October 22, 2026.
Average price = residential revenue ÷ residential kWh sold, as reported to EIA. It includes fixed monthly charges, taxes passed through in revenue and seasonal tiers, averaged over the year. Your own rate depends on your tariff and usage.
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